Today I made my first
Amazon Fresh order. I'm going to keep this post brief and show a few pictures. My experience with Fresh was great! My order was "picked up" and contained exactly everything I ordered.
The produce was very fresh. I ordered a bag salad and was very surprised to see that "sell before" date was a week from today. Usually when I get a bag of lettuce from
QFC the "sell before" date is only a few days later than the purchase date.
I was also really excited to get a rib steak that was
USDA Prime grade (usually I only see Select or Choice in stores)... The steak was vacuum sealed which is great for freezing (although I didn't freeze mine)...
The selection on Fresh is great. I did notice a few items were missing last week (such as Tostitos Hint of Lime) ; I sent the Fresh team an email and some of these products became available for purchase within a week!!!
I would post screenshots from the site but this may violate the "conditions of use" so I'll err on the side of caution. Overall, what a great experience! This definitely exceeded my expectations, especially for a BETA service.
UPDATE: here is a picture of the truck:

(truck photo credit: http://www.flickr.com/photos/jeffsand/1117603462)